How Accessible Is Your Brand Online? What PR Pros Need to Know Now

This PRSA Tampa Bay virtual program will explore the fast-evolving landscape of digital accessibility—from recent legal developments to practical steps communications professionals can take to reduce risk and increase reach. Attendees will gain a clear understanding of how websites, email marketing, and digital content impact people with disabilities—and what that means for brand reputation, trust, and compliance.
Designed for PR, marketing, and communications leaders, this session focuses on real-world application, not technical jargon.
This program will be facilitated by Alexandra Booth, a Board Member with PRSA Tampa Bay and the Digital Content Manager for Hillsborough College. At the College, she manages their social media accounts and trains students, faculty and staff on platform best practices, branding guidelines and accessibility features.
This program qualifies for 0.50 CEUs in the Continuing Education & Professional Development category for members who are accredited in PR (APR) when self-reported at accreditation.prsa.org.
Tickets
$10.00 Member
$20.00 Non-Member
$5.00 PRSSA Student