2026 Professional Development Day

August 20, 2026
7:30 AM - 2:00 PM
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Tampa International Airport
4100 George J Bean Pkwy
Tampa, FL 33607
https://www.tampaairport.com/
Directions
PRSA Tampa Bay Professional Development Day returns to Tampa International Airport for 2026. Prepare for an invigorating day filled with tactics and techniques to build and sharpen your skills as a PR practitioner.
This event regularly sells out, so be sure to secure your spot!
Agenda
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7:00 a.m. |
Arrival & Check-In |
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7:30 – 8:30 a.m. |
Networking Breakfast |
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8:30 a.m. |
Welcome Remarks |
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8:35 a.m. |
Sponsor Remarks |
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8:45 – 9:25 a.m. |
Danielle Vona — Founder & Chief Thinker, The Marketing Posse; Former CMO, Bloomin' Brands & Sonic Drive-In “Be in the Driver's Seat: Owning Your Career and Your Leadership” |
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9:30 – 10:15 a.m. |
Christopher Liddell — Founder, Christopher Presents “It's Not Too Late: The Skills, Habits and Mindsets That Open Unexpected Doors” |
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10:20 – 11:00 a.m. |
Camille Knox — Founder & Chief Content Officer, Write Knox Press “Managing Disinformation in the Information Age” |
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11:05 – 11:50 a.m. |
Laura Weiner-Kiser — President, Mindset & Stress Coach, Change By Challenge “Becoming the CEO of Your Own Mind” |
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11:55 a.m. – 12:25 p.m. |
Lunch Break |
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12:30 – 1:15 p.m. |
Fireside Chat: Jenn Dunn & Angela Eveillard — PRSA National Board of Directors Moderated by Kaley Infield, APR, Chair-Elect of PRSA Sunshine District “Leadership Experience with PRSA National” |
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1:20 – 2:05 p.m. |
Beau Zimmer “Behind the Story: Shooting B-Roll and Video That Gets Your Pitch on the Air” |
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2:05 – 2:10 p.m. |
Closing Remarks & Group Photo |
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2:15 p.m. |
Airport Tours Begin |
Speakers

Danielle Vona is founder and chief thinker of The Marketing Posse, an outsourced marketing firm she launched in 2015 to help brands move faster and drive real results. She previously served as chief marketing officer at Bloomin' Brands and Sonic Drive-In, leading marketing for Outback Steakhouse, Carrabba's Italian Grill, Bonefish Grill and Sonic, after starting her career at PepsiCo. A passionate mentor, she serves as development and marketing chair for Big Brothers Big Sisters of Tampa Bay and is known for her candid, practical approach to leadership.

Christopher Liddell is a Best of the Bay–winning host, Broadway performer and theatre artist with more than 25 years of stage experience. He began formal dance training at age 17 without a traditional degree, going on to perform on Broadway and teach at institutions including Yale University, Steps on Broadway and The Straz Center. Today he translates the discipline and precision of elite performance into a strategic blueprint professionals use to reach their biggest goals.

Camille C. Knox is founder and chief content officer of Write Knox Press, a content development, editing and media consulting company. An author and journalist with more than 20 years of experience, she has worked for outlets including CBS News, Tampa Bay Times and Snopes, and is a former president of the Tampa Bay Association of Black Journalists. Her work has been featured by NPR and PBS, and she is a graduate of Michigan State University.

Laura Weiner-Kiser is founder and CEO of Change By Challenge, a certified stress and mindset coach with a BA in Kinesiology and 12 coaching certifications spanning body mechanics to neuro-somatic intelligence. After starting her career as a personal trainer, she shifted her focus to the mindset behind lasting change, helping high achievers move from chronic stress into self-leadership. Recognized by USA Today and Entrepreneur Herald as a coach to watch, she works with individuals and organizations through 1:1 coaching and corporate wellness programs.

Angela Walters Eveillard, APR, MBA is executive director of marketing and public relations at Hillsborough College in Tampa, where she leads integrated marketing and PR strategy for a student population of more than 46,000 across five campuses and three satellite centers. She holds a BS in public relations from the University of Florida, an MBA from the University of South Florida and the Accreditation in Public Relations (APR). A dedicated volunteer, she currently serves on the national board of directors of the Public Relations Society of America.

Jennifer Dunn, MA, APR is vice president of public relations for Conversa, a woman- and minority-certified PR firm based in Tampa, where she leads communications strategy and senior counsel for nonprofit, education and transportation clients. She holds a bachelor's degree in advertising and public relations from the University of Central Florida and a master's in communication studies from UNC Charlotte. A longtime PRSA leader, she currently serves on the national board of directors and is a past chair of the PRSA Sunshine District and past president of PRSA Tampa Bay.

Beau Zimmer is a longtime journalist and aviation enthusiast who grew up in Tampa Bay flying in and out of TPA. He joined the airport's communications team in 2021 focusing on internal communications and creating much of the content for TPA Connect and On the Move.
Professional Development Day MC:

Joshua Gillin is senior manager of communications at Tampa International Airport, overseeing public and industry messaging for the airport's construction programs, Commercial Parking and Hillsborough County's three General Aviation airports. He joined the Hillsborough County Aviation Authority in 2022 after a 24-year career in newspapers as an editor, reporter and webmaster at the Tampa Bay Times, Philadelphia Inquirer and Savannah Morning News, and holds a bachelor's in journalism from the University of Nebraska-Lincoln. He is currently earning a master's degree in strategic communication from Drexel University.
This program qualifies for 0.50 CEUs in the Continuing Education & Professional Development category for members who are accredited in PR (APR) when self-reported at accreditation.prsa.org.
Kahwa will provide a pop-up coffee shop for attendees, including the Ripples machine that prints custom designs onto your coffee foam!
Register NowTickets
$60.00 Member
$50.00 Earlybird rate before July 3
$75.00 Non-Member
$65.00 Earlybird rate before July 3
$20.00 PRSSA Student
$15.00 Earlybird rate before July 3


